Major online ad networks contact us when they need to reach a Hispanic target. You should work with us directly, too.
HispanoClick is here to play an active role in your growth. How? You will be able to implement our services in your media planning and marketing strategies for your clients; even offer these services as yours.
We can work directly with your media planners, providing them with the data they need from channel demographics to reach and frequency figures. Our account managers will get you the information you need, when you need it so you can effectively develop client campaigns and provide them with rapid response times. We have flexible pricing models to meet your objectives and we accept most third-party ad-serving technology.
Hispanics represent a growth area that marketers should not ignore. Population growth & buying power alone make it a desirable segment to court online whether you're marketing cars, financial services, entertainment, or packaged goods.
Targeting available:
US Hispanic population:
- The Hispanic/Latino population is now 43.5 million strong (2003). And they are a fast-growing, diverse ethnicity in the United States.
- By 2010 it is estimated that there will be 56 million Hispanic/Latinos
- By 2050, 30% of the entire U.S. population will be Hispanic.
- Skews younger than the U.S. population - particularly strong teen market
- In 2020, the Hispanic/Latino teen market will balloon 62% larger than today - growing six times faster than the rest of the teen market.
Market opportunities:
- Hispanics/Latinos are an increasing proportion of the total affluent market (defined as adults with household incomes of $100,000 or more)
- From 2002 to 2003, the purchasing power of Hispanics/Latinos climbed more than 11% to $653 billion.
- By 2007, it will top $926 billion, according to the University of Georgia's Selig Center for Economic Growth.
- The estimated 8.7% compound annual growth from 2000-2007 is 80% greater than that of the rest of the U.S. population.
